WARNER BROS. / DC Comics
As a Producer & Designer at Warner Bros., I developed multi-platform campaigns primarily for DC Comics properties. My work spanned static, motion, and video, promoting a wide range of DC content to fans, subscribers, and broad audiences. In addition to campaign work, I led design and art direction for experiential activations and the graphics package and set design for a DC-themed reality series. I also contributed creative across other Warner Bros. brands, including television, film, and the Consumer Products division.
DC UNIVERSE INFINITE - BRANDING & LAUNCH CAMPAIGN
DC Universe Infinite was a relaunch of DC Comics’ digital subscription service, requiring a full rebrand and coordinated campaign ahead of its January 2021 launch. The goal was to modernize the platform’s identity and create a cohesive system that could scale across marketing, product, and digital touchpoints.
BRAND IDENTITY
MICROSITE
CAMPAIGN ASSETS
CAMPAIGN VIDEO
DC YOU: UNSCRIPTED BRANDING & PRODUCTION DESIGN
Designed the graphics package and set for DC YOU: UNSCRIPTED, building a cohesive visual system that supported the show’s format and on-screen storytelling.
(Additional graphic design by Jeeyoon Na )
PEACEMAKER TALKS SH*T ABOUT…
Led production and editing of promotional video content for DC’s social channels supporting the launch of Peacemaker on HBO Max, driving strong engagement and traffic to both HBO Max and DC.com.
CHARACTER SPOTLIGHT CAMPAIGN
Developed and executed a recurring campaign highlighting monthly DC characters, creating a cohesive visual system across social and email that drove users to dedicated content-rich landing pages.
DC PRESS JUNKET - THE BATMAN
Created a supercut of interview footage to support promotional beats for The Batman, edited to align with campaign messaging and drive engagement across DC’s social channels.
BATMAN DAY 2020 (CONCEPT)
Designed the official Bat symbol for Batman Day 2020, reinterpreting an iconic brand mark for a global campaign, balancing legacy recognition with a modern visual approach.
WB SHOP INSTAGRAM
Led the creative refresh of @wbshop on Instagram, developing and executing cohesive, brand-aligned content that elevated product presentation and enhanced overall visual quality and engagement.
